Keana Phanhthalath

Taocha

Taocha

Taocha

Kombucha brand I created based on East Asian flavors

Kombucha brand I created based on East Asian flavors

Kombucha brand I created based on East Asian flavors

Taocha is fun a kombucha brand that creates delicious East-Asian-inspired flavors. The brand is cute, modern, and catered to a younger audience. Using Adobe Illustrator and Photoshop, I created logos, merch mockups, example bottle, and marketing materials that are consistently cute to fit the brand.

Software:

Photoshop, Illustrator

My Role:

Brand Designer

Year:

2025

Type:

Personal Project

I created the logo by modifying an existing typeface to fit my exact vision. With this brand, I wanted to keep it playful by using bubbly type and graphics. I also created a fun mascot that can be seen on hats and totes; perfect to advertise the brand.